I never had a clear “why” when I was running a coaching business.
I knew I wanted to help people and make money, but that’s about it. And those are not exactly the most motivating reasons to do something (at least not for me).
So my motivation waned constantly.
Some weeks I was on fire with excitement and getting things done.
Other weeks, I procrastinated like a mofo.
There was never a deep drive for me to be successful in my coaching business. I never really cared that much to be.
As long as I helped people and made enough money to pay my bills and whatever else I needed to take care of for that month, I was good.
But I was never fully happy.
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